June 25, 2005

• I was just listening to an ad on television and was struck by its
  prideful declaration, "We've always broken the rules, but now we're
  rewriting the rules."

  It's not the first time an advertisement has referred to "breaking the
  rules" as a Good Thing.  Which is rather odd, when one comes to
  think about it.  What message do we send out when "breaking rules"
  is a perceived cause for boasting?

  • 9:18 pm
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